The Chinese baby boom fuelling Warrnambool’s favour

China’s growing middle class has fuelled an explosion in demand for dairy produce, and a relaxing of the one-child policy would mean many more little emperors for WCB to feed.

You could be forgiven for mistaking the website of takeover target Warrnambool Cheese and Butter Factory with a travel agent advertorial: “Salty ocean air. Lush green pastures and cliff-top rest-stops. The Great Ocean Road is a pretty special place. It's the perfect area for dairy farms because of a unique mix of volcanic soil, undulating hills and about 28 to 35 inches of rainfall each year. So the grass is lush and green and there's plenty of it,” the site says.

{{content.question}}

Mastercard

{{ twilioFailed ? 'SMS Code Failed to Send…' : 'An SMS verification code has been sent ...' }}

Hi {{ user.FirstName }}

Looks like you have already taken a free trial

Please enter your payment details

We have sent you a code via SMS to {{user.DayPhone}}

please enter this code below to complete your SMS verification

We cannot send you a code via SMS to {{user.DayPhone}}

If you didn't receive SMS code please

SMS code cannot be sent due to: {{ twilioStatus }}

Please select one of the options below:

Looks you are already a member. Please enter your password to proceed

Please untick this box when using a public or shared device


Verify your mobile number to proceed…

Please check your mobile number below and press the Send Verification Code button. This will be used to complete your verification in the next step.

Please sign up for full access

Mastercard

Updating information

Please wait ...

  • Mastercard
  • Visa

Please click on the ACTIVATE button to finalise your membership

Mastercard

The email address you entered is registered with InvestSMART.

Please login or select "Don't know password"

Please untick this box when using a public or shared device


Register as a new member

(using a different email)

Related Articles