Microsoft's experiment

The tech giant's foray into social media is all about helping Bing because there is no chance is ever going to be a realistic rival to Facebook or Google .

Microsoft is not a fully-fledged social network. It is far too early to even suggest it could be a rival to Google or Facebook, and the chances are it never will be. The fact that is targeted at students echoes Facebook’s beginnings, and has made many assume it is a Facebook clone.


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