Maiden voyages buoyed by style
Boat builders are waking up to the fact that women are involved in the boat-buying process. For proof, look no further than our big shows, where's there's a paradigm shift from boats bundled with lots of blokey bits, such as big-game fishing kits, to showing more sophisticated craft with improved interior design, more comfort and modern conveniences.
A recent visit to Riviera's Gold Coast factory revealed the extent of the switch to comfort above all else. For the first time in the boat builder's long history, it's created a full-sized mock-up of a new boat to garner input from would-be owners, including the female co-signatories (presumably) of the cheque book.
Now, after more than a year of opinion gathering, the information has been distilled into what is surely the most-considered Riviera ever. The 50 Enclosed Flybridge (from a little more than $1.4 million) is to make its debut at the Sydney International Boat Show, from August 1.
Our introduction to the boat begins with a walk-through of the cockpit traced on the factory floor. Here, you can get an idea of the available space for options such as an outdoor dining table. Then you step into the virtual interior, built to the same high standards as the eventual boat (except for the mock views stuck on the "windows"). Here, Riviera's investment in seeking opinions is reflected in the modern interior.
A year after buying Riviera, its new owner Rodney Longhurst says he remains committed to building the best boats money can buy. His passion for perfection, and the recent announcement that the Longhurst family has acquired Riviera's 5.6-hectare boat-building site (debt free), are a further vote of confidence in the revived brand.
Longhurst has returned former Riviera chief executive Wes Moxey to the company helm. During his sabbatical, Moxey used a virtual boat-building model out of Taiwan to build Belize boats.
Longhurst also enlisted Italian designer Georgia Drudi, who previously worked for luxury Italian yard Ferretti, to create the new Riviera interiors. The moulds for the latest Riviera were made in Taiwan before being shipping to the Gold Coast.
The result of the fresh input, and the meeting of designer and owner minds, is a Riviera like no other. With contemporary light-oak joinery, new levels of attention to detail, along with the utility and practicality that has made Riviera so popular, the new 50 Enclosed Flybridge (EFB) is bound to be a big hit.
The new 50 EFB has been designed to sleep an extended family in true comfort, while remaining manageable for a couple to command, thanks largely to the standard propulsion of twin Cummins 600-horsepower Zeus pod drives coupled with a joystick.
But Riviera has gone away from a full-beam stateroom to create a more equitable family boat where each of the three cabins is truly something to enjoy.
Meanwhile, Australian long-range motor yacht builder Bill Barry-Cotter, the founder of Riviera and now Maritimo, has enlisted industrial designer Dave Stewart to add interior flare to his competing boats. With a new multi-stage quality-control program, handled by independent surveyors, Barry-Cotter's interiors have stepped up.
The new M50 cruiser, tested on these pages recently, now comes in a C50 Sport Yacht variant without flying bridge. The first boat off the production line, apparently built for Barry-Cotter, featured a premium appliance package including a full-size dishwasher. The boat sold to a Sydney buyer at last month's Sanctuary Cove International Boat Show, before Barry-Cotter got a look in.
Another brand selling the dream, Horizon, recently unveiled a new interior-design centre in Taiwan where the focus is on quality fittings. Add the latest French boats, and the big British marques such as Princess and Sunseeker, who are going the extra distance to make their presence felt at the Sydney Boat Show this year, and buyers have rich pickings in the luxury-boat fleet.
David.lockwood@bigpond.com
Frequently Asked Questions about this Article…
The Riviera 50 Enclosed Flybridge (50 EFB) is Riviera's new, highly considered luxury cruiser designed with modern interiors and family comfort in mind. Priced at a little more than $1.4 million, it is scheduled to make its debut at the Sydney International Boat Show from August 1.
Riviera has responded to the growing role women play in boat-buying by prioritising comfort and modern interiors over traditionally 'blokey' fit-outs. The company created a full‑size mock-up and spent more than a year gathering opinions from prospective owners (including female co‑signatories), then distilled that feedback into the new, more contemporary interior designs.
The 50 EFB is designed to sleep an extended family comfortably while remaining manageable for a couple. Key features highlighted in the article include contemporary light‑oak joinery, upgraded attention to detail across three enjoyable cabins (rather than a single full‑beam stateroom), and standard propulsion of twin Cummins 600‑horsepower Zeus pod drives paired with a joystick for easier handling.
Rodney Longhurst and the Longhurst family acquired Riviera a little over a year ago. They have shown commitment to the brand by buying Riviera's 5.6‑hectare boat‑building site debt‑free, returning former CEO Wes Moxey to lead the company, and enlisting Italian designer Georgia Drudi to create the new interiors. Moulds for the latest Riviera were made in Taiwan and shipped to the Gold Coast for finishing.
Riviera built a full‑size cockpit mock‑up on the factory floor so buyers could see available space for options like an outdoor dining table. They also constructed a high‑standard virtual interior (with mock views in the windows) to gather feedback. After a year of opinion gathering, those insights were incorporated into the finished 50 EFB interior.
Bill Barry‑Cotter, founder of Riviera and now behind Maritimo, has brought in industrial designer Dave Stewart to add more interior flair and introduced a multi‑stage quality‑control program handled by independent surveyors. Maritimo has also expanded its line: the M50 cruiser now has a C50 Sport Yacht variant without a flying bridge, and early production boats have featured premium appliance packages (for example, a full‑size dishwasher) that appealed to buyers at recent shows.
The article notes other international players and trends at the show: Horizon has opened a new interior‑design centre in Taiwan focused on quality fittings, the latest French boats are represented, and big British marques such as Princess and Sunseeker are making strong showings. Together these brands give buyers plenty of choice in the luxury‑boat market.
These developments point to a broader industry shift toward higher‑quality interiors, greater buyer input and attention to lifestyle needs. For buyers, that means more comfortable, better‑thought‑out boats; for investors or followers of the sector, the Longhurst family's debt‑free site acquisition, leadership changes and visible product upgrades signal renewed commitment to brand quality and competitiveness in the luxury‑boat market.

