Why we like Facebook

The social media behemoth has been brilliant in generating revenues from its mobile and desktop platforms. More stellar growth lies ahead.

Summary: Facebook is not the same company it was when its shares dived after listing on the share market in 2012. Chief executive Mark Zuckerberg and his team have succeeded brilliantly in blending the monetisation rates of the social media company’s mobile and desktop platforms to produce an impressive growth trajectory, sending its shares to as high as $US79.04 this year.

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