Why Apple needs Tesla

While the tech giant’s reputation as an innovator wanes, investors are healthily rewarding Tesla’s disruptive capabilities. Combining their brand power could have spectacular results.

The most significant takeover of a generation could be in the works, as reports emerge that the head of M&A at tech giant Apple, Adrian Perica, held preliminary discussions with Tesla boss Elon Musk about a possible merger late last year.

The meeting came just as analysts first floated the idea of an Apple-Tesla deal, with Berenberg analyst Adnaan Ahmad being so bold as to pen an open letter to Apple’s Tim Cook spruiking the option in October.


{{ twilioFailed ? 'SMS Code Failed to Send…' : 'SMS Code Sent…' }}

Hi {{ user.FirstName }}

Looks like you've already taken a free trial

Please enter your payment details

We have sent you a code via SMS to {{user.DayPhone}}

please enter this code below to activate your membership

We cannot send you a code via SMS to {{user.DayPhone}}

If you didn't receive SMS code please

SMS code cannot be sent due to: {{ twilioStatus }}

Please select one of the options below:

Looks you are already a member. Please enter your password to proceed

Please untick this box when using a public or shared device

Verify your mobile number to unlock a FREE trial

Please sign up for full access

Updating information

Please wait ...

  • Mastercard
  • Visa

The email address you entered is registered with InvestSMART.

Please login or select "Don't know password"

Please untick this box when using a public or shared device

Register as a new member

(using a different email)

Related Articles