Top 15 brands on Twitter

Ever wondered how much big brands are really discussed on Twitter?

What the Trend is a crowd-sourced trend definition service for the Twittersphere from social media management company HootSuite, and it's just published this list of the top 15 brands on Twitter.

It proves everyone that uses Twitter likes talking about Twitter, but there's also plenty of chatter about the world's largest brands.

Hootsuite says the list is based on an algorithm that awards points based on the rank and duration spent on the top 10, using data from over 500,000 trends which appeared on