Sun, surf and 'Big Data'

Smart devices and near constant internet interconnectivity has turned something as iconic as a day at the beach into a potential data pool. So, how do you store this treasure trove of information?

The long hot Aussie summer is almost here and thousands of us will be flocking to the beaches towing eskies, towels, sun umbrellas and now, mobile devices. It's certainly a different world than just a few years ago.  It's a sign of the times when Australia's most famous beach, Bondi Beach, trials a free Wi-Fi network so beachgoers can tweet, shop online, Skype and update Facebook while enjoying the sun, surf and ice blocks.  Today, there are over a trillion connected digital devices around the globe generating exabytes of information daily and adding to the world's exponential data growth.

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