Marrying bricks and clicks

The growth of online retail doesn't mean the death of the offline world. Retailers need to look past the ‘us and them’ scenario and push to ensure digital and bricks and mortar businesses fit together like hand and glove.

Andy Dunn, CEO and Founder of online men’s apparel company Bonobos, makes an interesting observation about retail. In an article published in The New York Times, he comments that e-Commerce is growing fast “but that doesn’t mean the offline world is going away — it just means it’s changing.”

Strictly online only

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