'Made in China' makes way for 'Bought in China'

China is poised to become a powerhouse of middle class consumerism over the next two decades, and Australian businesses are perfectly placed to reap the rewards.

China’s economy, boosted by a wave of growing middle class wealth, is undergoing a significant shift in consumption, driven by a new generation of young, prosperous and independent consumers. The country’s huge population and strong economic growth will make it the world’s powerhouse of middle class consumerism over the next two decades, and Australia, with its strong export links to China, is ideally poised to capitalise on this.

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