Digital Dividend: The advantage of moving first

Australian consumers are voracious adopters of new technologies but our businesses have been less enthusiastic. So what' s the problem?

There is a direct correlation between the early adoption of new technology and better business outcomes, according to a new report from Harvard Business Review Analytic Services.

This has not always been the case. In fact, in the early years of the information revolution, the common thinking amongst the most senior ranks of management in large enterprises held that being an early adopter of new technology was too risky.

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