iSentia's social skills

Pricing power and the decision to incorporate social media into its core product show why iSentia is a very good business.

We were hoping for bad news from iSentia when it reported its 2016 result in late August. We didn’t get it. Contrary to the concerns we raised in Risks rising for iSentia in July, management confirmed the company would report strong earnings growth in 2017 and laid out its ‘2020 strategy’. As a result, the stock has risen 16% since then (and around 30% since the August low).


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