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Sportshero Limited (ASX:SHO)

ALERT: Price-sensitive ASX Announcement for SHO
Current share price for SHO : $0.057 -0.03 (-34.48%)+
Announcement
Release
1 Apr 2026 8:47AM
Price at Release
$0.087
Full Release
download
Summary
SportsHero Limited has entered into a new mobile game content deal with Playades, significantly enhancing its HeroPlay gaming platform with the addition of over 400 new HTML5 mobile games. This partnership targets the Southeast Asian market, particularly in Indonesia, Philippines, Malaysia, and Thailand, and includes popular titles like Temple Run 2 and Flappy Bird. The initiative aligns with upcoming marketing campaigns, such as the 'City Battle' leading to the FIFA World Cup 2026. The integration of these games is expected to broaden SportsHero's reach and appeal, leveraging its successful OlahBola platform. Playades will receive a fixed monthly licensing fee under this agreement, which is set to renew annually unless terminated by either party.
Key Points
  • SportsHero signs a new mobile game content deal with Playades.
  • The agreement adds over 400 HTML5 games to HeroPlay platform.
  • Key markets targeted are Indonesia, Philippines, Malaysia, and Thailand.
  • Includes globally recognized games like Temple Run 2 and Flappy Bird.
  • Integration of games will begin immediately, available from May.
  • Aligns with 'City Battle' marketing campaign and FIFA World Cup 2026.
  • Playades receives a fixed monthly licensing fee.
  • Subscriber sign-ups increased by 48% month-on-month.
IMPORTANT NOTE: This information is autogenerated and has not been reviewed for accuracy or completeness. You should refer to the full announcement here for further information.