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McPherson's Limited (ASX:MCP)

ALERT: Price-sensitive ASX Announcement for MCP
Current share price for MCP : $0.138 -0.123 (-47.12%)+
Announcement
Release
31 Oct 2025 12:12PM
Price at Release
$0.260
Full Release
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Summary
McPherson's Limited is undergoing a transformation to focus on its core health, wellness, and beauty brands, having divested Multix in FY24. In FY25, the company implemented a new operating model to improve cost efficiency and market effectiveness. Despite not paying a final dividend for FY25 due to capital needs and accumulated losses, McPherson's anticipates moderate growth in underlying EBITDA for FY26, with a focus on embedding the new model and investing in brands. The company is enhancing digital capabilities, including AI and a new ERP system, and is undergoing board renewal to align with its strategic direction.
Key Points
  • McPherson's Limited has focused on transforming into a health, wellness, and beauty company.
  • The company divested the Multix brand to concentrate on core brands with higher growth and margin potential.
  • FY25 involved significant changes to their operating model, aiming at cost efficiency and market effectiveness.
  • The company did not pay a final dividend for FY25 due to capital needs and accumulated losses.
  • For FY26, McPherson's aims to embed their new operating model and continue investing in their brands.
  • The company is focusing on digital transformation, planning a new ERP system, and enhancing AI and analytics capabilities.
  • Governance changes include board renewal and a search for new directors with expertise in digital technology and consumer goods.
  • The company anticipates moderate growth in underlying EBITDA for FY26, with results heavily weighted towards the second half of the year.
IMPORTANT NOTE: This information is autogenerated and has not been reviewed for accuracy or completeness. You should refer to the full announcement here for further information.