Vita dials into Telstra's growth plans

The Telstra licensee has good potential to lift returns through further store expansion.

The Vita Group (VTG) story began in 1995 when current CEO Maxine Horne and co-founder David McMahon opened the first Fone Zone store on the Gold Coast.

Horne and McMahon jointly own 46.5% of VTG, with McMahon retaining his stake despite no longer having any involvement with the company. He was co-CEO until January 2013, and finished as a director in June last year.


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