Why your business needs to get social

There's an increasing number of channels businesses can use for marketing, and it's worth looking beyond the more well-known platforms.

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Why your business needs to get social

When it comes to marketing, businesses have an ever-increasing number of online channels they can use to quickly spread the word about their products and services, at the click of a mouse.

These days, doing business online is all about "being social”, harnessing the ever-increasing number of social media channels to reach out to more and more potential customers. Indeed, the number of people using social media on a regular basis is growing exponentially, and if your business hasn’t joined this communication phenomenon as yet, it is already behind the times.

Beyond the more well-known platforms such as Facebook, Twitter, LinkedIn, and the recently launched Google , businesses can now tap into more than 300 social media sites to spread the word about their products and services.

Click here to read the rest of the article, plus the remaining nine articles in the course.