Why Sony's PS4 opted to focus on gamers

While the Xbox One promises smooth transition between games, movies, TV and internet browsing. The PS4’s core focus is on gaming and gamers.

The Xbox One has endured a bumpy start and now it’s Sony’s turn, and while it may have had an easier time promoting the Playstation 4, exploiting Microsoft's blunders to its advantage, does Sony risk narrowing its audience by creating a more dedicated gaming machine?

The Playstation 4, and Sony's approach to marketing and content, is very different to Microsoft, which spent a lot of time spruiking the Xbox One as an "all-in-one entertainment hub",



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