The new executive skillset: Code

As digital disruption hits almost every industry, executives are now adding web coding to their management toolbox.

In a Mosman mansion, with sweeping Sydney Harbour views, 10 advertising executives hunch over Mac laptops, oblivious to the beauty behind them.

By the end of the day, they would have built their own web-based application from scratch, even though most of them have never undertaken computer coding before.

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