The great Aussie mobile race

As Telstra, Optus and Vodafone look to hook their customers on the speedy 4G drug, where do mobile virtual network operators fit into the equation?

The current scale and breadth of mass-marketing being executed by Australia’s three mobile network operators (MNOs), all champing at the bit to hook their customers on the speedy 4G drug, has the intensity of the major political parties at election time (bar the baby-kissing, but if it meant another million subscribers, I wouldn’t put it past them). 


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