The future of smartphone marketing

The introduction of smartphones has been a catalyst for the innovative use of technology to bring business and customers closer together and Australian outfits like myPype are making the most of the revolution.

The introduction of smartphones has been a catalyst for the innovative use of technology to bring business and customers closer together. With Australian start-ups competing on the international stage to make the most of the smartphone revolution, they certainly have what it takes to give their well-funded overseas rivals a run for their money.  

The rise of location-based advertising

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