The big data goldmine

The big data trend has the potential to revolutionise businesses and as new applications collate bigger and bigger data sets the challenge now is to find a way to manage the data growth.

Another aspect to that challenge is that data is flowing from a multitude of sources which means that efficient data crunching requires the development of efficient analysis applications and platforms.

As Charis Palmer points out in her piece today, IBM’s SlamTracker is just one example of how data analytics is making a mark. The data analysed and the information generated by “SlamTracker” can be an invaluable tool for players, coaches and the audience. And that’s really the first step for many businesses starting their big data journey, understanding the implications of the trend and knowing just what you want to find out are crucial.

This infographic prepared by Sybase, courtesy of GigaOM, highlights the enormous potential of the trend to boost not only a company’s return on investment (ROI) but also sales and productivity.



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