The $299 Chinese smartphone that could change everything

The OnePlus One blows the smartphone price-to-performance ratio wide open and its word-of-mouth, online-only sales strategy could take the global market by storm.

Graph for The $299 Chinese smartphone that could change everything

It has taken the smartphone world completely by surprise: a "flagship killer" packed with high-end specs, all for an asking price that dramatically undercuts the high-end Android competition.

At $USD299, the OnePlus One smartphone costs less than half the price of Android handsets such as the Samsung Galaxy S5 ($929) and HTC One M8 ($899) -- and from the processor to the display, it is a no compromise smartphone that blows the price-to-performance ratio wide open,  in keeping with the company’s message of “the best and latest technology for everyone”.

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Krishan Sharma

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