Strong hands for Pacific Brands

Under KKR management, Pacific Brands could see out the current economic cycle while continuing its restructuring, meaning an offer may be the best option for the consumer brands group.

The confirmation from Pacific Brands that it has been approached by KKR raises the very real possibility that for the second time in less than a decade the consumer brands group could find itself in private equity hands. That wouldn’t necessarily be a bad outcome for shareholders or the business.

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