Strategies and etiquette for those who want to be LinkedIn
- {{x.value}}
{{ twilioFailed ? 'SMS Code Failed to Send…' : 'Enter verification code' }}
{{ completedStep1 ? 'Authentication & Security' : content.trialHeading.replace('{0}', user.FirstName) }}
{{ content.upgradeHeading.replace('{0}', user.FirstName) }}
The email address you entered is registered with InvestSMART
Please login to continue
We have sent you an email with the details of your registration.
Looks you are already a member. Please enter your password to proceed
{{ upgradeCTAText }}
Updating information
Please wait ...
Your membership to InvestSMART Group recently failed to renew.
Please make sure your payment details are up to date to continue your membership.
Having trouble renewing?
Please contact Member Services on support@investsmart.com.au or 1300 880 160
You've recently updated your payment details.
It may take a few minutes to update your subscription details, during this time you will not be able to view locked content.
If you are still having trouble viewing content after 10 minutes, try logging out of your account and logging back in.
Still having trouble viewing content?
Please contact Member Services on support@investsmart.com.au or 1300 880 160
Please click on the ACTIVATE button to activate your Intelligent Investor 15-day free trial
Please click on the ACTIVATE button to finalise your membership
Unsuccessful registration
Registration for this event is available only to Eureka Report members. View our membership page for more information.
Registration for this event is available only to Intelligent Investor members. View our membership page for more information.
- You are already registered for this event.
- This event is already full.
- Please select a quantity for at least one ticket.
- {{ i }}
Forgotten password
Please enter your email address below to request a new password
- Verify your email address by clicking on the link we sent to {{user.Email}}
- You now have free access, we look forward to helping you on your financial journey.
No introduction, no explanation of what the business was and no niceties at that.
Perhaps it was intended to be tongue-in-cheek, but having never met the person before, the tone smacked of someone wanting to "use and abuse". Plus it was kind of rude. Laurel Papworth teaches social media at the University of Sydney and also helps small and large businesses develop online strategies. Here are her tips for what not to do on LinkedIn:
Don't spam strangers
The first time people hear from you should not be when you are touting your new product or pushing your services. Answer questions, show value and then offer consultancy or a product.
Do not be irrelevant to
that community
Some groups are right for you; some are not. Yes, you are a life coach or an IT consultant, but do not join the accountants' group just because they may need you. If you join a group, offer value, or stay out of the chat until it is relevant to you.
Do not only promote your stuff
People are looking for generosity online. Find great articles, pertinent statistics and share them regularly with your community. You will become the go-to person for industry information.
Do not get into nit-pick fights with competitors
Discussions online can be passionate, and everyone is staking a claim in the ground. Make your point, then back out. No one likes a know-it-all, even clients who are looking for experienced businesses to work with.
Do not forget why
you are there
You are on LinkedIn for business reasons but specifically for a business you are passionate about. Do not spend too much time stalking customers and competitors, and don't start to feel like it's a chore.
Call 1300 880 160
Start a chat
Schedule a call
