Store rollout pays off

The Reject Shop is expecting its profit to grow by aggressively rolling out new stores. They opened 41 stores in the past financial year and have opened another 33 since July, which has exceeded trading expectations.

The Reject Shop has opened 41 new stores in the past financial year and an additional 33 stores since the beginning of July.

The performance of The Reject Shop's new stores has exceeded expectations, according to managing director Chris Bryce.

The Reject Shop's expansion strategy is being led by managing director Chris Bryce, who shared insights at the company's annual meeting.

The Reject Shop is focusing on opening new stores as part of its strategy to boost profits and capitalize on the positive trading performance of its recent store openings.

The Reject Shop expects its aggressive store rollout to positively impact its financial performance by driving profit growth.

The recent store expansion by The Reject Shop has been well-received, with trading in the new stores exceeding expectations.

Chris Bryce is the managing director of The Reject Shop, overseeing the company's aggressive store rollout and sharing updates at the annual meeting.