Spot of colour on hotel landscape
With seven other Ovolo hotels, in Hong Kong, this latest offering was designed to allow visitors to grab a quick bite on the way out and explore what the city has to offer. "You literally pick up your breakfast as you leave," says Josh Noonan, the hotel's general manager.
"The idea isn't to stay in the hotel the entire time, although you are certainly welcome to," he says.
The brief, to design studio Hassell, was to convert 1980s suites into 43 swish rooms for the corporate and leisure markets.
While there is a foyer, with reception, you won't find some of the usual features of a traditional hotel. The reception area, for example, has a breakfast bar at one end, with bar stools.
There's also a bar at reception, offering coffee and croissants.
And, although not on the menu, there are silver-covered eggs, the hotel's logo, crawling up the walls and across the ceiling.
"We wanted to include Ovolo's branding, which has a strong presence in Asia," says Hassell principal and interior designer Susan Standring, who worked closely with interior designer Daniel Ballin.
"But we also wanted to give this hotel a recognisable context."
To achieve this local context, Hassell engaged local photographer Ashley Ng, who captured the graffiti in the city's laneways.
Ng's photos appear in the hotel rooms, from the studios to the two-bedroom suites and penthouse apartments. Others, set in lightboxes, illuminate the dark corridors.
To personalise each room, Hassell used punchy, vibrantly coloured doors for each suite; cobalt blue, yellow, vermilion and emerald green. "We referenced some of the terraces you find on the edge of the city, in places such as Fitzroy. There's usually at least one brightly coloured front door in each street," says Ballin.
As whimsical are the chaise lounges in the corridors, some of them covered with fake turf.
As the motto goes, effortless living is a feature in all rooms, from the $200-a-night studio to the "terrace apartment" on the top level, at about $600 a night.
The apartment, about 80 square metres, has two bedrooms, two bathrooms and a generous kitchen. A large outdoor terrace leads from the living areas. One of the more unorthodox features of the terrace apartment is a punching bag in the corner of the kitchen, complete with boxing gloves - effortless?
Each room has a blackboard, on which guests can convey messages to staff and vice-versa. "The average stay is three nights, so guest need to feel as comfortable as home," Noonan says.
Designing hotel rooms, as opposed to rooms in one's own home, requires a different skill set.
Hotel rooms, due to constant turnover, need to be robust and capable of tolerating the impact of suitcases being dragged around.
And, at Ovolo Melbourne, there's room to entertain.
"You need to think about how materials will stand the test of time," Standring says.
"But with hotels, you also need to think about instant familiarity. People open the door and want to immediately know which light switch to flick and where everything is."
Each of the rooms has been identified with a name rather than a number. OMG is the name of the two-bedroom terrace apartment. When you see the punching bag suspended from the ceiling, they're the first words uttered.
Frequently Asked Questions about this Article…
Ovolo Hotel on Little Bourke Street is a boutique city hotel built around the concept of 'effortless living' — designed so guests can grab a quick bite as they leave, feel at home during an average three-night stay, and enjoy compact, well-appointed rooms aimed at both corporate and leisure travellers.
Design studio Hassell led the conversion of 1980s suites into 43 modern rooms. Hassell principals Susan Standring and interior designer Daniel Ballin were responsible for bringing Ovolo’s Asian branding into a recognisable Melbourne context while targeting corporate and leisure markets.
Ovolo Melbourne offers a range from studios (about $200 a night) up to a top-level 'terrace apartment' priced around $600 a night. The terrace apartment is roughly 80 square metres with two bedrooms, two bathrooms, a generous kitchen and a large outdoor terrace.
Distinctive elements include a breakfast bar and a reception bar serving coffee and croissants, silver-covered egg motifs (the hotel logo), punchy coloured suite doors (cobalt, yellow, vermilion, emerald), whimsical chaise lounges (some with fake turf) and blackboards in rooms for guest‑staff messages — all intended to create instant familiarity and a memorable stay.
Hassell engaged local photographer Ashley Ng to capture laneway graffiti around the city. Ng’s photos appear in guest rooms, suites and penthouses, and are also used in lightboxes to brighten corridors, helping to root the hotel in a recognisably local context.
Design choices prioritise robustness and ease of use — materials selected to tolerate suitcases and frequent use, intuitive layouts so guests quickly find light switches and amenities, and public areas designed for grab-and-go service to support fast guest turnover.
Small hospitality touches — a grab-and-go breakfast bar, in-reception coffee and croissants, room blackboards for easy communication, and playful design details like brightly coloured doors and a named-room system (for example the terrace apartment called 'OMG') — aim to make stays comfortable, quick and memorable.
The hotel targets both corporate and leisure travellers. It caters to them with practical, well‑designed studio rooms for shorter stays, larger terrace apartments for groups or longer stays, communal grab-and-go food and drink options, and durable finishes that suit frequent turnover common in business and city tourism markets.

