Spam breach

The nightclub was fined $15,500 for more than 50,000 breaches of the Spam Act.

The communications regulator acted after patrons complained about receiving spam messages from the Brown Alley nightclub in Melbourne's CBD.

The nightclub committed more than 50,000 breaches of the Spam Act.

The marketing text messages sent by the nightclub lacked opt-out information, which is a requirement under the Spam Act.

The Brown Alley nightclub in Melbourne's CBD was fined for breaching the Spam Act.

Including opt-out information in marketing messages is crucial as it allows recipients to unsubscribe, ensuring compliance with the Spam Act and respecting consumer preferences.

Businesses can avoid breaching the Spam Act by ensuring all marketing communications include clear opt-out options and by respecting consumer preferences regarding receiving such messages.

Consumers can report spam messages that lack opt-out options to the communications regulator, who can take action against the offending business.