Threatened with extinction, the Australian Print Workshop in Fitzroy raised $2 million to save itself from developers, writes Gabriella Coslovich.
YOU could be forgiven for not knowing that in the heart of Fitzroy stands one of Australia's leading centres of print making, a cherished, historic hub used by a who's who of Australian artists, from Jeffrey Smart to Shaun Gladwell, Davida Allen to Emily Floyd.
The Australian Print Workshop, in Gertrude Street, has been easy to overlook, particularly in recent years. As Gertrude Street transformed itself from seedy thoroughfare to one of Melbourne's haughtiest shopping strips, the print workshop kept humming along, its inner workings concealed by dusty Venetian blinds that made it look as though it might be a gentlemen's club, a stubborn remnant from the street of old.
But it was so much more than that as is obvious when you're inside viewing the marvellous printing machinery, shelves stacked with old Bavarian limestone slabs used for lithographs, and walls adorned with prints such as Jan Senberg's sprawling renditions of Melbourne or Kimberley artist Lily Karadada's eerie wandjinas, created on copper plates in her community of Kalumburu, and then processed, proofed and printed in Melbourne. And yet, four years ago, this national treasure, if one may be so effusive, was threatened with extinction.
The building's long-time landlord died and his children needed to sell. A large 19th century corner building, opposite the buzzing Builders Arms Hotel, the site was prime real estate, the sort that has developers drooling. Except that the workshop's 16-year director, Anne Virgo, wasn't about to give them the opportunity. Virgo was adamant that she would save the workshop for posterity by buying the two-storey building. Established in 1981, the print workshop had inhabited the building since the late 1980s.
"Everyone thought it's not possible, it's too much money, you don't have the contacts, you don't have the big endowment fund, you don't have the fund-raising staff, etc, etc. And basically I said, 'No, bugger that,' " says Virgo.
She approached the landlord's children and asked whether she could have first option to buy.
"I told them I couldn't go to public auction, that we didn't have the money. They got two commercial valuations . . . so that was a bit of an agonising wait, and when I heard the word, it was fantastic. And then I thought, 'Oh my God, we've got to try to find the money.' "
Remarkably, she raised the money in six months. Although reluctant to reveal exact figures, Virgo says the site cost almost $2 million and on top of this, Virgo then had to find another $1.5 million to $2 million to renovate the ageing structure.
"We were able to buy the building outright, and do this major renovation, through the generosity of Melbourne's philanthropic sector," Virgo says. "It wouldn't have been possible without the mentoring of the benefactors who really gave me the confidence to say, 'Yes I can do this.' They were all terrific."
Benefactors included the Sidney Myer Fund, Ian Potter Foundation, Helen Macpherson Smith Trust, ANZ Trustees, Collie Print Trust and the Gordon Darling Foundation. Some supporters donated rare old printers a Columbian press was given by the partner of the late artist Ian Gardiner and the Griffin family donated an Albion press in memory of the linocut artist Murray Griffin. Leading Melbourne designers also assisted, donating furniture for the new visiting artist's studio.
Tomorrow, the rejuvenated workshop opens to the public with an exhibition of prints by 16 major Australian artists , including Rick Amor, Louise Weaver, Tim Maguire and indigenous artists such as Kitty Kantilla, Rosie Karadada, Pedro Wonaeamirri and Butcher Janangoo Cherel. The exhibition has been selected from 119 prints that were acquired from the workshop last year by the British Museum a mark of the workshop's international standing.
"There's so much that happens in this building that people out there don't know about. That's our big agenda this year, to let people know," says Virgo.
That should prove easier now that the Venetians have gone, replaced by a sparkling glass shop-front that flaunts the workshop's new gallery.
"Everybody said we couldn't do it . . . I just feel like saying, 'Well actually, you can.' "
The Australian Print Workshop opens to the public tomorrow from noon to 5pm.
Frequently Asked Questions about this Article…
What is the Australian Print Workshop in Fitzroy and why is it important to Australian printmaking?
The Australian Print Workshop (APW) is a leading centre of printmaking in Fitzroy on Gertrude Street, established in 1981 and occupying its current building since the late 1980s. It’s important because generations of major Australian artists have used its studios and machinery, and its collections and international recognition (including prints acquired by the British Museum) make it a cultural asset and national treasure.
Why was the Australian Print Workshop threatened with closure and what changed?
The workshop was put at risk when the long-time landlord died and his children needed to sell the prime 19th-century corner building. Developers were interested in the site, but APW director Anne Virgo secured a first option to buy the property and led a successful fundraising campaign to save the organisation and building from redevelopment.
How did APW raise the money to buy and renovate the Gertrude Street building?
Director Anne Virgo raised the purchase money in about six months and then secured further funding for major renovations through Melbourne’s philanthropic sector. Supporters included foundations and trusts, donations of historic presses and equipment, and contributions from leading designers for the visiting artist studio.
How much did it cost to buy and renovate the Australian Print Workshop?
According to the article, the site cost almost $2 million to buy. On top of that, APW needed another $1.5 million to $2 million for renovations. Virgo was reluctant to reveal exact figures but confirmed the purchase and renovation were covered through philanthropy and donations.
Who were the major benefactors and what kinds of donations helped save APW?
Major benefactors included the Sidney Myer Fund, Ian Potter Foundation, Helen Macpherson Smith Trust, ANZ Trustees, Collie Print Trust and the Gordon Darling Foundation. Support also came in the form of rare historic presses (for example a Columbian press and an Albion press donated in memory of artists) and furniture and design help for the new visiting artist studio.
What will visitors see when the rejuvenated Australian Print Workshop reopens?
The reopened APW features a new glass shop-front and gallery, and opens to the public with an exhibition of prints by 16 major Australian artists (including Rick Amor, Louise Weaver and Tim Maguire) and indigenous artists such as Kitty Kantilla and Pedro Wonaeamirri. The show was selected from 119 prints that the British Museum acquired from the workshop, underscoring its international standing.
When is the Australian Print Workshop open to the public and what are the opening hours mentioned?
The article states the rejuvenated Australian Print Workshop opens to the public tomorrow, with visiting hours from noon to 5pm for the opening exhibition.
What lessons does the APW rescue offer everyday investors or people interested in cultural assets?
The APW story highlights how philanthropy, targeted fundraising and community support can preserve cultural real estate and artistic infrastructure. For everyday investors or supporters of cultural assets, it’s a reminder that well-organised fundraising and institutional backing (foundations, trusts and in-kind donations) can save historically significant organisations from redevelopment threats.