Indonesia’s demographic dividend: young shoppers

Recent elections demonstrate the rising confidence of Indonesian voters and the country's middle class consumers that are turning Indonesia into an economic powerhouse -- and opportunities abound for Australian businesses.

Indonesia is growing rapidly. With the consumer class expected to double to 140 million or thereabouts by around 2030, our neighbour is destined for domestically fueled GDP growth.  In the world's fourth most populous nation, the emerging middle class is driving the growth of the archipelago in the face of significant challenges. Opportunities abound for Australian businesses in meeting the needs of the increasingly affluent Indonesian consumer.


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