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In business today, seizing the digital opportunity is about being able to reach your consumer and enable them to connect with you wherever they are, regardless of what device they have on hand.
With Goldman Sachs tipping mobile commerce -- or ‘m-commerce’ -- sales to surge to $US626 billion worldwide by 2018 (global m-commerce sales came in at $US133 billion last year), companies must have a sophisticated mobile strategy in place to stay ahead of the game.
In this infographic, Forrester Research profiles some of the most innovative and fruitful ways that companies are making most of the mobile revolution.