How to better manage your customers post-sale

In the current business environment, having strong post-sale processes in place is just as important as capturing the initial deal.

NAB Short Course – Sponsored Feature

This is an excerpt from Business Spectator’s new short course on sales strategies. Click here toread the rest of the article, plus the remaining nine articles in the course.

How to better manage your customers post-sale

The latest corporate earnings season has highlighted the difficult conditions being faced by businesses across many sectors, and lower reported sales revenue figures compared with the previous financial year have been commonplace.

There have been a wide range of factors in play, of course, but it is evident that competition for business has intensified, and will continue to do so as new players enter the market and online buying channels expand globally.

For businesses of any size sales revenues are more vulnerable than ever, and this means that as well as devoting sales resources to actually winning new business, having strong post-sale processes in place is equally important…

Click
here to read the rest of the article, plus the remaining nine articles in the course.

InvestSMART FORUM: Come and meet the team

We're loading up the van and going on tour from April to June, with events on the NSW central & north coast, the QLD mid-north coast and in Perth, Adelaide, Melbourne, Sydney and Canberra. Come and meet the team and take home simple strategies that you can use to build an investment portfolio to weather any storm. Book your spot here.

Want access to our latest research and new buy ideas?

Start a free 15 day trial and gain access to our research, recommendations and market-beating model portfolios.

Sign up for free

Related Articles