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Freelancer founder turns down $430m offer and opts to go public

Freelancer.com chief executive and founder Matt Barrie has turned down numerous acquisition offers worth hundreds of millions of dollars and instead opted to list his company on the Australian Securities Exchange.
By · 19 Sep 2013
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19 Sep 2013
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Freelancer.com chief executive and founder Matt Barrie has turned down numerous acquisition offers worth hundreds of millions of dollars and instead opted to list his company on the Australian Securities Exchange.

"It's way too early for me to put my feet up and sit by the beach," Mr Barrie, 40, said.

As foreshadowed last week, he has decided to turn down one of the largest acquisition offers the company has received to date - $US400 million ($430 million) by Japanese recruitment site Recruit Co - and instead list on the ASX by the end of the year.

KTM Capital will be the brokers and underwriters for the initial public offering.

The announcement of Freelancer's intention to list came on day one of Australia's first technology start-up festival, Startup Spring, which will see more than 100 events and activities held around Australia to celebrate and promote the local start-up community.

The Freelancer listing is likely to create a number of new Australian millionaires, with Mr Barrie saying he will open an employee share scheme. It will also make rich early investors in his company, including Australian technology entrepreneur Simon Clausen, who now lives in Switzerland and founded PC Tools, which was sold to Symantec for $US262 million.

It is understood Mr Barrie is eyeing a valuation close to $1 billion on the ASX, although he would not comment on this due to there being a blackout period before and after filing a prospectus for an IPO. The prospectus had yet to be filed, he said.

"It's the right time for the company to go out there and raise some money," Mr Barrie said.

He wanted the listing to pave the way for other technology companies "in whatever stage of their life cycle" to come to the ASX as a place to raise funds rather than all go overseas, "which is a traditional Australian venture capital model that I think is somewhat broken".

"We need to build the sector here and really build the industry up," he said. "To a certain extent I'm putting my money where my mouth is."

Freelancer claims to be the world's largest outsourcing marketplace, allowing users to post projects online, which freelancers then bid to carry out. More than 9 million users have signed up, with more than 4 million projects posted since the firm launched in 2009, its website says.
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Frequently Asked Questions about this Article…

Matt Barrie turned down a US$400 million (about $430 million) acquisition offer from Japanese recruitment site Recruit Co because he decided it was the right time to list Freelancer on the Australian Securities Exchange (ASX) instead and continue growing the business.

Freelancer intends to list on the ASX by the end of the year. The company had not yet filed a prospectus at the time of the announcement, and Barrie said there was a blackout period around filing that limited public comment.

KTM Capital was named as the brokers and underwriters for Freelancer’s initial public offering on the ASX.

Yes. The listing is likely to create new Australian millionaires: Matt Barrie said he will open an employee share scheme, and early investors in the company (for example, entrepreneur Simon Clausen) stand to benefit from the public listing.

Freelancer describes itself as the world’s largest outsourcing marketplace where users post projects online and freelancers bid to carry them out. The site reports more than 9 million users and over 4 million projects posted since the company launched in 2009.

It is understood Matt Barrie is eyeing a valuation close to $1 billion on the ASX, but he would not comment on valuation because of the blackout period and because the prospectus had not yet been filed.

The intention to list was announced on day one of Startup Spring, Australia’s technology start-up festival. Barrie said he hopes the Freelancer listing will encourage more Australian tech companies to raise funds on the ASX rather than go offshore, helping to build the local sector.

Barrie said the listing will help build the Australian technology industry and provide a local place for companies to raise funds. He suggested the traditional Australian venture capital model that pushes companies overseas is 'somewhat broken' and wants to 'put his money where his mouth is' by listing locally.