Within the last couple of years businesses have been looking seriously at the value social solutions can bring to the enterprise. The pervasive nature of social, its easy familiarity and the ability to draw together a wealth of data in the one environment all have obvious benefits for an organisation. However, social solutions are not stand-alone applications. By their very nature, they must be integrated with other business systems and tightly tied into the IT infrastructure.
Developing a social solution can be complex, but as many organisations are learning, design and deployment becomes much easier when the project is viewed from the perspective of the five essential pillars of social business infrastructure.