Business in NBN wait
Half of Australian businesses don't believe the national broadband network will change how they work, a survey has found, but those businesses could be in for a shock.
While many companies think the national high-speed broadband network will provide new business opportunities and allow staff to work from home, only a quarter feel ready to handle the staff and organisational changes needed to capitalise on the technology.
The NBN Business Readiness survey, commissioned by communications company Macquarie Telecom and compiled by Deloitte Access Economics, has identified opportunities and threats for business.
The report also found many businesses were not aware of the changes that would be forced on them.
Macquarie Telecom group executive for telecommunications Chris Greig said businesses needed to start putting plans in place for working with the NBN.
"Around a quarter of businesses are still confused about whether they need to take action or not," Mr Greig said.
High-definition video links, new website capabilities and online customer interaction would make it easier for competing businesses to move into rival markets, Deloitte partner Ric Simes said.