Webjet's annual meeting on Wednesday was one that shareholders in the airline ticket and hotel booking group are unlikely to forget. When they turned up, the scrip had last fetched $2.86 and, in October, the shares had sold up to $3.87.
But when earnings guidance was given on Wednesday, the shares tumbled as low as $2.50, before closing at $2.71 - down 5 per cent.
Directors forecast earnings for the current year would weigh in at $21.5 million - about the normalised result for 2013.
So how was the market reaction received in the Webjet boardroom? Well, four of the six-man board hopped into the market and spent some $700,000.
The biggest buyer was non-executive director Steven Scheuer, who is far and away the largest shareholder in the Webjet boardroom. At various times last year, Mr Scheuer was a quantity seller of Webjet scrip, raising upwards of $7 million at an average price of about $3.60.
Webjet until recently was a market darling, its share price improving over four years until earlier this year at about 48 per cent compound a year.
Fetching $2.62 on Friday, the shares have halved since April.
Elsewhere, Andrew Forrest was a big buyer of Fortescue Metals Group, paying $5.50 a share, which compares with Friday's $5.84 closing price. His loyalty has been well rewarded: in September, he spent about $24 million, buying at $4.53.
Westpac chief Gail Kelly topped the sellers' table, having raised $30 million-plus from share sales during the past year or so.
Last week, Paula Dwyer spent about $67,000 on ANZ shares and also added to her stake in Tabcorp Holdings, where she is the chairwoman.
A clutch of Plymouth Minerals directors bought shares off-market at 6.8¢ and they are fetching 11.5¢ on the market.