Apple's iPhone 5 upgrade drive
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Finally, the long awaited iPhone 5 has been launched but has Apple delivered enough to keep its legion of fans happy?
While the iPhone 5 doesn't exactly rewrite the script on what a smartphone should be, Apple has at least launched a device that ticks some of the boxes with regards to what consumers want.
The phone will run on Telstra and Optus' 4G LTE network and Apple has promised extended battery life- eight hours on 4G browsing and 10 hours on Wi-Fi.
Both factors should propel existing Apple users to upgrade to the iPhone 5. On that note, today's infograpic which was created by paidviewpoint.com and sourced from Mashable looks at some of the other reasons users might want to upgrade, Interestingly, the phone's new look and design is not as big a driver as you would think.