An average day on Facebook

The euphoria around Facebook filing for its IPO should start to dissipate slowly and as the markets digest the social network’s numbers and work out whether investors should plough their money into the network, let’s not forget the immense reach of this company.

This reach is going to play a big role in how investors approach the IPO but there is no doubt that a public Facebook needs to diversify its revenue streams and most of all monetise its user base effectively. 

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Supratim Adhikari

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