Woolworths' $1 billion plan to rewrite the retail rule book

Woolworths' radical $1 billion transformation plan will change the entire Australian retail landscape and once again see the group lead the way.

All Woolworths' rivals -- from Coles to Myer and including Target, K-Mart and Metcash -- had better understand that the giant is reawakening.

Woolworths is not just spending another $1 billion plus on expansion. Its so-called Mercury Two program is designed to change the way Australians think about shopping. No one has attempted anything like it in Australia and it is rare in the world.


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