When overreach leaves you Naked and infamous

Naked Communications has piled embarrassment on itself by pushing for favourable interviews with Kevin Rudd. It has also highlighted advertisers' increasingly brazen approaches to media.

It appears Kevin Rudd wants to be 'down' with the young people. So much so his people have engaged a ‘youth specialist’ advertising agency to try and turn this desire into reality.

What happened next is all over the news today – and for good reason, it’s just so clumsy.


{{ twilioFailed ? 'SMS Code Failed to Send…' : 'SMS Code Sent…' }}

Hi {{ user.FirstName }}

Looks like you've already taken a free trial

Please enter your payment details

We have sent you a code via SMS to {{user.DayPhone}}

please enter this code below to activate your membership

We cannot send you a code via SMS to {{user.DayPhone}}

If you didn't receive SMS code please

SMS code cannot be sent due to: {{ twilioStatus }}

Please select one of the options below:

Looks you are already a member. Please enter your password to proceed

Please untick this box when using a public or shared device

Verify your mobile number to unlock a FREE trial

Please sign up for full access

Updating information

Please wait ...

  • Mastercard
  • Visa

The email address you entered is registered with InvestSMART.

Please login or select "Don't know password"

Please untick this box when using a public or shared device

Register as a new member

(using a different email)

Related Articles