A double shot coffee business

With Al Pacino in the ads and the founder's son-in-law, Les Schirato, at the helm, Vittoria Coffee is one of Australia's best Italian entrepreneur stories.

Sometimes family businesses are destroyed by marriage, by the insertion of a foreign body into an otherwise harmonious household, and sometimes marriage introduces the fresh blood that helps the business to prosper.

There’s no doubt that Vittoria Food & Beverage, Australia’s largest pure coffee roaster, is an example of the latter. In fact so successful has been the interloping in-law that it is now his business.


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