NBN Killed the Television Stations

We’ve discussed previously how television has been by far the most resilient form of the ‘old media’, the predominant forms of mass communication before the dawn of the internet. For more than four decades television has had the ability to deliver the vast quantities of ‘eyeballs’ that advertisers crave, and its effectiveness hasn’t yet been dimmed. This year the grand finale of The Voice delivered Channel 9 an astonishing 4.5 million viewers, and the announcement of the My Kitchen Rules winner delivered Channel 7 a further 2.9 million. The demand for television remains enormous despite the rise of the internet and...

We’ve discussed previously how television has been by far the most resilient form of the ‘old media’, the predominant forms of mass communication before the dawn of the internet.

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