How to decide when to sell

Selling stocks is one of the toughest areas of investing. Anyone who's been investing for a while can tell of a stock they sold after it had doubled ... only to watch it double or double again; or of a stock they cut after it had halved ... only to watch it recover and post handsome gains. Supposedly to help – but really to justify the decisions they want to make – people throw around scores of sayings about when to sell. But if you followed most, or even a few, of them, you’d soon get yourself tied up...

Selling stocks is one of the toughest areas of investing. Anyone who's been investing for a while can tell of a stock they sold after it had doubled ... only to watch it double or double again; or of a stock they cut after it had halved ... only to watch it recover and post handsome gains.

Supposedly to help – but really to justify the decisions they want to make – people throw around scores of sayings about when to sell. But if you followed most, or even a few, of them, you’d soon get yourself tied up in knots.

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