Summary: A number of ASX-listed developers, including the Owen Hegarty-led Highfield Resources, believe potash is a commodity worth pursuing. Although the market is dominated by cartels, the hopefuls plan to undercut them on price. Demand for potash is strong as the fertiliser is used in food production.
Key take-out: New players might succeed if they can keep costs low and win ironclad contracts, but they might also find it takes a long time to break a cartel.
Key beneficiaries: General investors. Category: Mining stocks.