Bleeding Qantas dives into dire straits

The capacity war between Qantas and Virgin has the national carrier haemorrhaging at a furious pace. Without a truce or a much-needed government intervention, Qantas' future is bleak.

Qantas’ market update today provides the context for Alan Joyce’s desperate pleas for federal government assistance. Qantas is bleeding at an unsustainable rate in the face of continuing increases in capacity in both its domestic and international markets despite soft demand.

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