Are we gambling too heavily on a Chinese tourism boom?

Australia's tourism industry is busy wooing wealthy Chinese tourists, but other potentially lucrative markets are being ignored.

You’ve probably seen the signs: an increasing number of tour buses on the streets, notices in Mandarin strewn throughout our airports and the whispers of the foreign language in hotel lobbies across the country.

Australia is gearing up to capitalise on its next boom industry, Chinese tourism. And it’s set to be a huge windfall for the country.


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