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Business Description: Objective Corporation Limited (OCL) is engaged in the supply of information technology software and services. OCL provides content, collaboration and process management solutions for the public sector in Asia Pacific and Europe.
Strategy Analysis: OCL has developed a range of business applications to target specific business problems such as: recordkeeping compliance, process improvement, ISO&FDA quality management, case file management, virtual project office and correspondence management.
OCL has identified several areas as growth opportunities including addressing and capitalising on the growing demand for enterprise content management solutions, increasing penetration in the public sector market, expanding service and delivery capabilities and targeting new geographic markets.
OCL has increased research and development expenditure by 21% to $4.3m, and plans to increase this further in FY06.
The Age 26/05/2012 | I WAS reading some old Marcus Today newsletters. From 2003. Let me take you back and allow you to exercise the power of hindsight:
The Age 25/05/2012 | RADIO People are six times more likely to go to an advertiser's website if they have heard the ad on radio, according to research by Colmar Brunton, released by Commercial Radio Australia. The research showed that radio advertising has an immediate effect on people's digital activity, with more than three-quarters of those exposed to advertising visiting a website or Facebook page or searching for the brand online within 24 hours. Commercial Radio Australia chief executive Joan Warner said the ...
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