Business Description:
Metal Storm Limited (MST) is a defence technology company that develops and produces the electronically initiated ballistics systems using its stacked round technology. MST also works with government agencies and departments, as well as industry, to develop a variety of systems utilising the Metal Storm non-mechanical, electronically fired stacked ammunition system. MST’s products and services are provided to the military and law enforcement agencies in Australia and USA.

Strategy Analysis:
MST's strategy is to focus on winning commercial contracts for the supply and integration of complete weapon systems, through utilising its technology as the foundation for growing a wider business. The company will follow a path to develop more sophisticated versions of its core technologies and to turn them into saleable products. In order to achieve the above, the company will be generating a range of products that exploit the selling points of MST's technology and which match market needs in areas where sustainable long-term profit growth is possible. MST's analysis points to the 40mm Metal Storm weapons system as the best opportunity the company has, meaning that resources are dedicated for the immediate future to building a line of products based on MST's core 40mm technology. All other projects will take a lower priority and will only be given greater priority if a breakout opportunity arises where there is a clear path to sustainable profit growth.