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Business Description: Ainsworth Game Technology Limited (AGI) is an ASX listed company focusing on the design, development, production, sale, and servicing of gaming machines and other services related to equipment. The Company distributes a range of gaming products, entertaining standalone progressives and linked games through its sales offices and distributors in Australia, New Zealand, Asia, USA and Europe. AGI’s development and manufacturing facilities are located in Australia.
Strategy Analysis: AGI's strategy is focused on maintaining product differentiation by updating its gaming machines and systems, maintaining appeal and interest to potential players. AGI also has a firm focus on continuing the expansion of its business, particularly in international markets. FY04 saw international sales grow to 64% of total revenue. In the short term the company is focused on increasing volume and market share, while holding prices steady and reducing costs of production and overheads.
In line with this strategy, AGI acquired gaming machine manufacturer and distributor, Victorian Gaming Systems Manufacturing in January 2003. The acquisition provides AGI with a new range of machines (the Celebrity) and access to the Vic and SA markets through VGS's established sales and distribution network.
Founded by Len Ainsworth in 1995, AGI developed the Ambassador gaming machine and a range of games for installation on the machine.
An educational booklet to help you learn the language of residential property financing with an introduction on how the tax system can help improve your cashflow.
The Age 26/05/2012 | I WAS reading some old Marcus Today newsletters. From 2003. Let me take you back and allow you to exercise the power of hindsight:
The Age 25/05/2012 | RADIO People are six times more likely to go to an advertiser's website if they have heard the ad on radio, according to research by Colmar Brunton, released by Commercial Radio Australia. The research showed that radio advertising has an immediate effect on people's digital activity, with more than three-quarters of those exposed to advertising visiting a website or Facebook page or searching for the brand online within 24 hours. Commercial Radio Australia chief executive Joan Warner said the ...
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